Customers love to be rewarded—whether through bonus points, discounts, or exclusive perks. But we’ve all been there: You frantically rummage for your loyalty card at the last minute when it’s time to pay, causing an unnecessary delay at the register—and sometimes the card isn’t even there card . That’s now a thing of the past: girocard customer loyalty programs going forward. With this new feature, consumers can automatically earn their bonus points—without needing an additional loyalty card. This ensures a faster checkout, greater convenience, and satisfied customers. But this doesn’t just mean an improved customer experience; it also provides real added value for the retail sector.
Digital customer loyalty: An important building block for the retail sector
In times of increasing digitalization, more and more retailers are turning to smart customer loyalty programs. These programs not only ensure a stronger customer relationship, but also provide valuable insights into purchasing behavior. Until now, however, using these programs has been cumbersome:
- Customers had to show an additional card an app at the register.
- Anyone who had forgotten their customer card could not collect any points.
- The checkout took longer because several cards had to be scanned or entered manually.
With the new girocard function girocard for customer loyalty programs, girocard these challenges are now a thing of the past.
How the new girocard function works
Thanks to the new technology, girocard will not only be able to process payments girocard , but also support customer loyalty programs. Here's how the process works:
- Registration with customer loyalty programs: First of all, the consumer needs an account with a participating customer loyalty program - including a personal customer number.
- One-time link: Customers enter their customer number in their bank's online banking system. This is stored in a secure link database together with girocard features.
- Automatic assignment: When paying with girocard , the system girocard the transaction with the stored customer number.
- Earn points with no extra effort: The customer number is transmitted directly to the merchant’s point-of-sale system. Points or discounts are automatically credited—without the need for card additional card app. If a discount is applied, the originally authorized amount is subsequently adjusted by the discount amount.
That means: Just one card everything—a real benefit for both merchants and customers.
What advantages does the new system offer?
For dealers:
- Faster checkout: The combination of paying and collecting points saves valuable seconds at the checkout.
- Greater customer satisfaction: A smooth payment process improves the shopping experience and strengthens customer loyalty.
- Digital transformation: Retailers benefit from a modern, digital solution that makes customer data more efficient to use.
For customers:
- No more searching for your loyalty card – girocard all you need to pay and collect points at the same time.
- Automatic points collection - even if the customer card has been left at home.
- Faster payment - less waiting time at the checkout.
First pilot project already launched
Partners such as the Sparkassen and PAYBACK are already using the new technology to support customer loyalty programs. However, other retailers and banks also have the opportunity to join in and make the function available to their customers.
The necessary contracts and all technical requirements for implementing a pilot project are now available to all interested market participants. This gives you the opportunity to implement the function in your company and benefit from the advantages.
Would you like more information on this? You can request the pilot agreement here.
Conclusion: Customer loyalty programs represent real progress for the retail sector
girocard not standing still—it is constantly evolving. With the integration of customer loyalty programs, it is becoming even smarter and more customer-friendly. Merchants benefit from a modern solution that improves the shopping experience and ensures a faster, more convenient checkout.
Interested companies should not hesitate for long: the new function offers a valuable opportunity to help shape the payment system of the future and offer customers real added value.
Discover the new function now and benefit from the advantages!
